I hope to God that Intel’s new Core i9 processor crushes Apple’s M1 Max

In 2020, Apple managed the impossible: it made chipsets sexy. People actually talked about processors.

But the release of the M1 did more than get public attention, it also shook up the whole computing industry. The chip helped Apple’s Macbooks deliver incredibleperformance and battery life — outstripping its competitors along the way.

That latter point may not be true any longer, because Intel just announced its new 12th-generation Core mobile processor range, one of which it claims to be the fastest example of this technology ever.

I just hope this is true.

First though, details. If you can suffer through some terrible names, Intel unveiled 28 new models of its 12th-gen Core mobile processors at CES. These are specifically made for laptops. The most attention grabbing of them is the Intel Core i9-12900HK, the processor that Intel claims blows Apple’s M1 Max out the water.

Here’s the imagery they used for the claim: